Made in a Minute

360 video series

Made in a Minute is a 360 degree, how-to video series that allows people to learn at their own pace. We broke projects down into 8 steps which loop continuously like a GIF. We shot them separately, then stitched them together in 360, so the same person can be seen demonstrating the entire build. By following the actions and reading the in-set instructions, users can make a designer side table or teepee all by tilting their phone or swiping the screen.

Client: Lowe's
Agency: BBDO
Role: Executive producer
Media: 360 Video
Production Company: 1stAveMachine 
Year: 2016

Awards:
D&AD - Wood Pencil
Facebook Awards
ADC Awards - Silver

Kinsale Sharks Awards - Sliver
The One Show - Merit

Through Facebook 360 technology, viewers can move their phone or interact with the video in-feed and go back and forth between each step.