Global adidas.com

adidas - adidas.com

The 7 sport performance categories on adidas.com were moved from a multiple site solution to a single site solution. The resulting all new creative and content was fully developed within 180 using the latest .net and mvc2. It communicates JASP with various data sources. With a product database, cms, and a streaming video partner, it serves 41 locals.

Client: adidas
Agency: 180 Amsterdam
Creative Field(s): Senior Producer 
Production Company: Riot
Year: 2010

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All sites are built using a framework that allows client to very easily localize any part of the site. All core functionality is shared by all sport performances. The entire site has cormetrix tracking for analyzing user behavior. iPad and iPhone compatible.